BSc (Hons) in international hospitality management – 3 years

At the conclusion of the programme, students will be able to:

1. Combine an understanding of a range of practical, theoretical and personal skills required for professional management roles within a variety of international hotel and tourism organisations.
2. Synthesise strategic, human resource and marketing processes of a commercial hospitality enterprise within the context of the global nature of the business.
3. Cultivate a professional management attitude by nurturing corporate culture and social responsibility to add value to an organisation.
4. Confidently debate, research and synthesise theories.
5. Critically analyse different multilateral institutions and transnational organisations involved in international tourism management

Modules:

1^st Year:

• Research Methods 1
• Introduction to Hospitality Management
• Information Technology
• Beverage & Wine Studies
• Rooms Division Operations
• Introduction to Event Management
• Introduction to Marketing
• Hotel and Resort Management
• Food & Beverage Service (Theory & Practical)
• Culinary (Theory & Practical)
• Professional Practice 1
• German Language 1

2^nd Year:

• Restaurant and Bar Management (Practical Supervision)
• English for Academic and Research Purposes 2
• Research Methods 2
• Destination Marketing
• Tourism Studies
• Human Resources Management
• Hospitality Finance
• Rooms Division Management
• Consumer Behaviour
• Conventions and Events Management
• Professional Practice 2
• German Language 2

3^rd Year:

• Event Management
• Tourism Planning, Development & Management
• Strategic Management in Hospitality
• Contemporary Marketing Management
• Leadership and Business Performance
• Research Paper

Accredited by Ulster University.